Dia del Pisco Sour

El «día del Pisco Sour» es diferente del «Día del Pisco».

Cómo nace el día del Pisco Sour:

Pocos tragos son tan exquisitos como el pisco sour. Aroma, fragancia, presencia y majestuosidad. Es un aperitivo de salón y un cóctel imprescindible en toda reunión social. No obstante que las recetas están a disposición de todo barman que se respete, faltaba la fecha que lo elevara al podio de los ganadores, colocándole el laurel que se merece.

Por Resolución Ministerial 161-2004-PRODUCE, con fecha 22 de abril de 2004, se instituyó «el primer sábado del mes de febrero de cada año, como el día del Pisco Sour, a nivel nacional», en reemplazo de la norma anterior que fijaba el 8 de febrero.

El nombre del aperitivo pisco sour se hizo famoso en el decenio de 1960, cuando el Centro limeño se convirtió en el eje neurálgico del movimiento político y económico del país. Diplomáticos, turistas, políticos, escritores y toda la gama de profesionales y artistas acudían al hotel Maury, para saborear el delicioso trago

El pisco sour peruano tiene un sitio preferencial en el listado de aperitivos internacionales. Durante un congreso internacional realizado en Venezuela en 1977 se instituyó el rol de los 75 tragos que debe conocer todo barman.

Es tan reconocido el sabor de este trago, que de inmediato surgieron los imitadores. En Chile, por ejemplo, preparan también pisco sour, pero con una receta diferente, pues lo elaboran con pisco, limón de pica y azúcar impalpable, y no le echan clara de huevo. Además, el sabor de ambos piscos es totalmente diferente.

De allí su color –que debe ser totalmente transparente–, sabor fuerte y contundente, y una ligera fragancia. Si el aroma se siente “aperfumado”, es cualquier otro licor menos pisco.

En cuanto al sabor, los entendidos distinguen varios tipos: el pisco puro, que proviene de la uva Quebranta o la Mollar; el aromático, que se deriva de uvas fragantes como la Moscate, Italia o Albilla; el “acholado”, una mezcla de distintas variedades y que consigue un sabor fuerte y contundente; el mosto verde, que irrumpe el proceso de fermentación de la uva; y, finalmente, el aromatizado, al que le agregan frutas como limón, mango o higo durante el proceso de destilación.

El Pisco

El Pisco es un aguardiente de uva, fruto de la destilación de mostos frescos en alambiques que no rectifican el producto. El pisco así obtenido debe tener un color transparente o ligeramente ambarino, con un contenido de alcohol puro que fluctúa alrededor de los 42º GL.

El Pisco es la bebida nacional del Perú y se produce en las antiguas bodegas de Mala, San Antonio, Santa Cruz de Flores, San Vicente de Cañete, Pacarán y Lunahuaná, al sur de Lima. En Ica, hacia e l sur, hay más de 80 bodegas en Chincha, Pisco, Ica, Palpa y Nasca. También en Arequipa se destila buen pisco en las localidades de Majes, Vítor y La Joya. En Moquegua hay más de +10 bodegas donde se puede probar, además, la mistela, mezcla de pisco y vino. Las +35 bodegas de Tacna ofrecen finos piscos y macerados de damasco.

Varias haciendas productoras brindan hospedaje y participación en la elaboración del pisco. La vendimia, en febrero y marzo, es una verdadera fiesta popular. El primer sábado de febrero, se celebra el “día del pisco sour”.

Los piscos de uva(•) Italia y quebranta son los más comunes, el “Acholado” procede de una mezcla de uvas (blend); todos con 38° a 46° de contenido alcohólico.

Las primeras cepas de vid fueron traídas de las Islas Canarias a los valles de Ica en 1551. Allí se empezó a fabricar un aguardiente que también se exportaba, desde el puerto de Pisco, a las demás colonias hispanas. Hoy, en los cálidos valles costeños y el árido desierto, desde Lima hasta Tacna, se produce el más excelente pisco con gran sabor, aroma y cuerpo.

Pisscu quiere decir avecilla en lengua quechua. Era el nombre de un generoso valle donde abundaban los cóndores y donde vivió una cultura descendiente de los Paracas, cuyos alfareros, también llamados piscos, fabricaban las tinajas donde fermentaban la chicha y otras bebidas alcohólicas. Cuando llegaron los españoles, encontraron que esa región costeña reunía especiales condiciones para que la parra mediterránea floreciera, y pudo hacerlo gracias a los conocimientos de los antiguos peruanos que supieron irrigar el desierto costero.

A partir de la producción, el nombre Pisco designó al aguardiente de uva y al puerto en el cual éste fue embarcado, como consta en los mapas del Perú desde fines del siglo XVI. La exportación de nuestro pisco tuvo su apogeo en los siglos XVII y XVIII.

Las variedades del pisco se definen por el sabor y no por el aroma y se reconocen cuatro tipos según el insumo utilizado para su elaboración: pisco puro, hecho con variedades de uvas no aromáticas; piscos aromáticos; pisco acholado, originado en la mezcla de caldos de distintas variedades de uva; y pisco mosto verde, obtenido de la destilación de caldos incompletamente fermentados.

La literatura peruana del siglo XIX cuenta que al solicitarlo se decía «tomar las once», por las once letras del aguardiente, y en sus Tradiciones, Ricardo Palma, célebre escritor peruano (1833 – 1919), lo recuerda como el «alborotador quitapesares».

El célebre pisco sour, uno de los más deliciosos cócteles del mundo, resulta de batir en una coctelera 3 onzas de pisco, una de jugo de limón, una de jarabe de azúcar, media clara de huevo y 4 cubos de hielo; al servir se agregan 2 o 3 gotas de amargo de angostura o bitter.

(•) Tipos de “uvas pisqueras”: uva quebranta, uva negra, uva mollar, uvina y uvas aromáticas (Italia, torontel, albilla y moscatel).

  • El Pisco Sour
  • Historia del Pisco Sour.
  • Tipos de Pisco
  • Tipos de Cepas Pisqueras

Fuente: https://www.deperu.com/pisco/

Poner un Canal de TV o Radio por Internet aún no es rentable

Muchos emprendedores y ya algunas empresas están incursionando en poner canales de Tv y Radios exclusivas por internet, lo que ellos no saben es que su rentabilidad como ellos lo planearon aun no está garantizada.

Comencemos con la Televisión por Internet, la gente que usa internet lo hace por diferentes motivos, algunos lo hacen por trabajo o estudio y otros por entretenimiento, lo cierto es que las horas que los usuarios le brindamos a internet son mayor a lo que le ofrecemos a la TV por Aire o el Cable.

Afortunadamente toda la publicidad de los auspiciadores está en la televisión clásica, lo malo es que la poca inversión publicitaria en la tv por internet hace que la calidad en su producción sea pobre o escasa.

Los Errores:

– Algunos pequeños emprendedores independientes han optado por emitir señal de tv por internet que esencialmente son videos musicales, sin ninguna programación (programas propios), sin saber que los videos musicales tienen copyright.
– Algunas empresas han optado por crear canales de TV, considerando que colgar sus video y/o reportajes es Televisión por internet o creyendo que es “TV por demanda”.
– Portales grandes de internet han seleccionado videos de varios géneros y a eso le llaman tv por internet.

¿Por qué no anuncian los Auspiciadores?
Los anunciantes compran tiempo en la tv y radios tradicionales de acuerdo a la cantidad de audiencia, mientras mayor es mejor, exceptuando los auspiciadores que buscan segmentar sus anuncios publicitarios en medios específicos.

Los canales por internet actuales no tienen gran audiencia, debido a su baja producción que pueda competir con la televisión normal.

Según Shoutcast (de winamp) en hora pico la radio más sintonizada tiene unos 15mil oyentes recurrentes (al mismo tiempo) y esta radio no es peruana.

Las radios tradicionales con su versión online según el mismo Shoutcast no llegan a 100 oyentes recurrentes. Es probable que sumando otros formatos (realplayer y Windows media) las radios tengan más oyentes, pero siendo winamp el dominante no se estima que suba mucho.

Como anunciante es lógico pensar que no se puede invertir el mismo costo para radio por internet que por la radio tradicional.

Por el momento la radio por internet tiene más usuarios que la TV por internet, aún así no tiene la cantidad de oyentes que los auspiciadores necesitan, por lo que la radio y la tv por internet por el momento sólo será un complemento de las páginas web.

Para lograr rentabilizar un Canal de TV o una radio se debe tener el mismo mecanismo que la tv/radio convencional y la misma mentalidad de promoción, sólo que aplicado a este nuevo medio.

Suerte a los que ya empezaron en este medio tan competitivo como es internet y ánimos a los que desean ingresar.

Province of Ayabaca

Ayabaca Cathedral or Main Church of Nuestra Señora del Pilar (Our Lady of the Column)
Center of the town of Ayabaca
Constructed in the seventeenth century, it features two towers and thirteen arches representing Christ and the twelve apostles. Inside you will find gold leafed shrines and some canvasses from the Quito School. The church is known for housing the image of the Señor Cautivo de Ayabaca (Captive Christ of Ayabaca).

Samanga Petroglyphs
From Ayabaca, travel 51 km / 32 miles (3 hours by car) to the “El Toldo” sector of the village of Samanga
There are 240 petroglyphs spread out along the width of the sector, which lies 2300 masl / 7546 fasl. The low relief carvings of the huge blocks of stone are attributed to the ancient Guayacundos and might have represented celestial movements. The word, “samanga” means “where the mounds lie”. In the lowest part of Samanga, the El Tuna sector, the petroglyph named The Altar is found, where the elements of Andean duality are represented in the carven images.

Aypate Archeological Complex
32 km / 20 miles from Ayabaca (1 hour and 45 minutes by car) until reaching the village of Aypate
It is placed in the highlands between 2800 and 3100 masl / 9186 and 10171 fasl and date back to the fifteenth century. It was an administrative and ceremonial center, built at the order of the Incas in the lands of the Ayahuacas. You can see Incan homes and various other living quarters like the main square, the kallanca (palace), the ushnu (temple), the acllahuasi (house for chosen women), and the agricultural terraces.

The place is surrounded by a cloud forest with its particular flora and fauna: orchids, bromeliads, bearded guans, and deer. 100 meters / 328 feet east of the main center at the end of the terrace itself, the Pyramid of the Moon is located, an important ceremonial center.

Cuyas Forest
5 km / 3 miles northwest of Ayabaca in the Cuyas-Cuchayo Farming Community (10 minutes by car)
The altitude varies from 2200 to 2900 masl / 7218 to 9514 fasl at the top of the mountain, Cerro de Cuyas, and the cloud forest is spread out in an area of 600 hectares, formed by forest ecosystems and abundant wild plant life. The place is characterized by seasonal fog that covers the plants at their level. There are more than 100 species of birds living in the environment, among them being the bearded guan, striped owl, pauraque, sword-billed hummingbird, hornero, rufous-necked foliage-gleaner, golden-headed quetzal, and others. In addition, the place has beautiful waterfalls. The best viewing times are between May and December.

Chocan Therapeutic Baths
20 km / 12 miles from Ayabaca (30 minutes by car)
The water is hottest in the morning. Supposedly, they help combat rheumatic, pulmonary, skin, and nervous system disorders. They are located 2715 masl / 8907 fasl.

Huancabamba: Las Huaringas

Province of Huancabamba

Las Huaringas Lakes (3957 masl / 12982 fasl)
The route is 27 km / 17 miles from Huancabamba town to the village of Salala (2 hours and 30 minutes). It is another 15 km / 9 miles by horseback or walking to Lake Shimbe or Black Lake (2,5 to 3 hours).
There are fourteen lakes famous for their medicinal properties. The main one, The Black or Huaringa Lake (which means “lake of the Inca”) gives the area its name and is the favorite of the majority of shamans.

The so called Lake Shimbe or Siviricuche (Turquoise Lake) is the largest and the only one where fishing is allowed. In addition to those mentioned above, there is another group of seven. The climate is chilly and so is the water. The representative flora around the countryside is bunch grass, chilhuas, tortora reeds, and bushes like the vilco and the quinahuiro.

Sitan Waterfall
5 km / 3 miles from the city of Sondor (30 minutes by car)
It is located in the Curlata Gorge (2600 masl / 8530 fasl) and falls 25 meters / 82 feet. It is recommended that you visit it during the low water time.

Temple of the Jaguars
19 km / 12 miles from Huancabamba (1 hour by car) in the District of Sondorillo
Built in the 1200 A.D. to worship the jaguar, there is a pair of jaguars carved into the rock that catches the eye around which have been built altars for the ritual offerings. When the Incas conquered the area, in the middle of the fifteenth century, they imposed their sun worship here and for that reason, the original structure is covered in red clay.

Morropon: Chulucanas and Vicus

Province of Morropon

Locale of Chulucanas
60 km / 37 miles east of Piura (45 minutes by car)
Chulucanas is known for its potters and the quality of their clay. Inheritors of pre-Incan traditions, they know how to make the ochre, greens, yellows, and blacks. The last color is due to the use of the mango leaf, burned in a process called “humeado” (smoked). The Chulucanas’ artisans express their customs and traditions through their pieces.

La Encantada
5 km / 3 miles from Chulucanas (15 minutes by car)
This is a village famous for its skilful potters, the inheritors of the Vicus culture, a civilization that was an example of dedication, work, and a collective spirit. The customs of the people reflect these traditions, which has allowed archeologists and historians to reconstruct the social and economic life of this culture.

Monte de Los Padres
An old plantation, which was the second settlement from the Spanish city of San Miguel de Piura in 1534. It occupies two zones: Piura La Vieja (Old Piura) and La Bocana (The Entrance) or Monte de Los Padres (Priests’ Mount).

Vicus Archeological Zone
7 km / 4 miles southeast of Chulucanas on the Vicus hill and its surroundings (10 minutes by car)
This is a demonstration of the development of one important culture that left exquisite works in fine metals and ceramics. It includes two hills, Vicus and Yecala (50 km from Piura). This is an area that huaqueros (grave robbers) have caused irreparable damage.

Talara: Los Organos, Mancora and Cabo Blanco

Province of Talara

Los Organos Beach
175 km / 109 miles north of Piura (2 hours by car) at kilometer marker 1152 of the Pan-American Highway North

This large, wide beach is located at the foot of the Peña Mala hill. There are small groves of carob trees and a dock for the professional fishermen.

Mancora Beach Resort
187 km / 116 miles from Piura (2 hours by car) at kilometer marker 1164 of the Pan-American Highway North
Because of the warm water and radiant weather, this resort is considered to be one of the most important on the Peruvian coast. The waves make for perfect surfing and body boarding. The beach, located between the Fernandez (Mancora) and Cunulsa Breakers, is wide and features small wells depending on the amount of sea water infiltrating the area. Mancora has hostels, restaurants, surf shops, and handicraft stores.

Barro Pool
Northeast of Mancora (30 minutes by motorcycle-taxi, 2 hours by horse, 1 hour by bicycle, or 4 hours on foot)
A natural, hot water pool that has curative properties.

The Fernandez Breaker Pillars
West of the Barro Pool (1 hour and 30 minutes on foot from the village of Fernandez)
It contains three natural swimming pools, separated by small water falls. The place is popular with camping and nature lovers.

Cabo Blanco Beach
3 km / 2 miles from the District of El Alto (5 minutes by car) and 153 km / 95 miles north of Piura (2 hours and 15 minutes by car)
It is considered a marine paradise thanks to the wealth of plankton that feed a variety of fish, among these being the sword fish and the marlin. It is ideal for fishing, scuba diving, and surfing.

Punta Balcones
1 km / 0,6 miles from the city of Negritos, passing the San Pedro fishermen’s cove
This is a crescent shaped beach with crystal clear water and excellent waves just right for water sports like surfing and fishing. It is the home to fur seals of all sizes who make their dens in the rocks.

Paita: Colan

Customs Building
Avenida de la Merced de Paita
It is an old colonial and republican building from the nineteenth century that now is property of the National Customs Superintendency.

Manuela Saenz House
Jiron Nuevo del Pozo 390, Paita
It is considered to be the historic home of Manuelita Saenz, the woman who captured the Liberator, Simon Bolivar’s, heart.

Colan Beach
65 km / 40 miles west of Piura (55 minutes by car) or 15 km / 9 miles from Paita (10 minutes by car)
A sandy beach with calm, warm water. The resort is characterized by its wooden houses with stone terraces that are situated on pylons. From the balconies, it is said that you can watch the best sunsets on the Peruvian coast.

San Lucas of Colan Church
18.5 km / 11 miles from Paita, District of Pueblo Nuevo de Colan (20 minutes by car)
This Baroque church dates from the sixteenth century. It is thought to be the first church built in the South Pacific; it possesses important artistic treasures. Today, it is recognized as a National Historic Monument.

Yacila Beach
17 km / 11 miles south of Paita (25 minutes by car)
A small, sandy beach that is ideal for swimming.

Te para Dos (tea for two) Beach
1 km / 0,6 from Yacila Beach (15 minutes on foot)
The place to be for peace and quiet.

Cangrejos Beach
2 km / 1,2 miles from Yacila Beach (30 minutes on foot)
Small and sandy with calm waters. It is perfect for swimming and water sports.

Las Gaviotas Beach
14.5 km / 9 miles from Paita (10 minutes by car)
Sandy and very flat with calm, warm waters. It is surrounded by rocky hills.

Miramar Cove
39 km / 24 miles north of Paita in the District of Vichayal (25 minutes by car)
Town that is known for its peculiar wind mills that were constructed by the inhabitants to pump the river water and irrigate their crops.

La Islilla Cove
22 km / 14 miles south of Paita (30 minutes by car)
This cove faces the guano island, Foca Island, which gathers a huge population of fur seals, guano birds, and penguins, and includes the beaches, La Lagunas, Hermosa, and Las Gramitas.

Las Gramitas Beach
10 minutes on foot from La Islilla Cove
Sandy and pebbly with clear waters. It possesses numerous black caves. You will find there fur seals and Humboldt penguins.

Paita Bay
60 km / 37 miles west of Paita (1 hour by car)
It is a picturesque bay named the “Paita Window” for the incomparable view it offers.

Sullana: El Angolo and Poechos

Iglesia Matriz Santísima Trinidad de Sullana (Holy Trinity Church, Sullana’s main church)
Located at one end of the Main Square of Sullana
A Gothic church, it is known for the beautiful architectural lines and towers on either end.

Chira Valley
39 km / 24 miles north of Piura (45 minutes by car)
This valley is full of rice fields, and lemon and Marcavelica palm tree plantations. The area offers chances to enjoy water sports like motonautica or to take boat rides. At the heart of the valley, you find the city of Sullana, known as The Pearl of the Chira.

El Angolo Hunting Reserve
115 km / 71 miles north of Sullana (3 hours by 4×4 vehicle)
It is an area of 65,000 hectares (10,200 are fenced) that cover part of the slopes of the Amotapes Cordillera. The countryside is dominated by dry forests and a group of gorges and hills. The height varies from 540 masl / 1772 fasl at the village of El Angolo to 1613 masl / 5292 fasl at the top of the Carrizal hill.

Many different animal species live there with seventeen mammal species like the white tailed deer, cougar, wildcat, peccary, the squirrel, and the anteater. There are 150 bird species like the condor, king vulture, hawk, kestrel, Andean tinamou and pigeon, 13 reptilian, 7 amphibious, and 10 species of fish. Among the most important plants are the trees like the carob, acacia, palo santo, almond, buttercup, frejolillo, ceibo, sapodilla, spruce hualtaco. The hunting is regulated and controlled. The zone forms the Northeast Biosphere Reserve, known as such by UNESCO from March 1st, 1977.

Tangarara
14 km / 9 miles from Sullana in the District of Marcavelica
This was the first Spanish city founded on the South Pacific. An obelisk was raised in 1932 in the plaza to commemorate the 400 year anniversary of its founding.

Poechos Dam
27 km / 17 miles from Sullana in the District of Lancones
A reservoir of water that at its fullest functions as an artificial lake reaching even to the border with Ecuador. At its discharge point, a monumental dam has been built, dikes and sluices. A fish farm has also been developed here to raise fresh water species like the tilapia, trout, and paiche. It is an excellent place for water sports and fishing.

Sullana Derivadora Dam
38 km / 24 miles from Piura between the Teodomiro hill (main sluice) and the Mambre hill.
This forms a pond with a view of the city of Sullana. It offers a chance to do water sports.

Amotape Hills National Park
90 km / 56 miles north of Sullana (3 hours by car) until the village of El Papayo (control point) and main gate to the park
The park is shared by the Piura and Tumbes Regions, the latter is the point of easiest access. The altitude of its 91,300 hectares varies from 200 to 1613 masl / 656 to 5292 fasl, and the terrain is marked by hills and mountains of La Brea or Amotape mountain chain. With an average annual temperature of 24ºC, this dry, equatorial forest possesses great biodiversity.

The most important varieties of trees are the carob, spruce hualtaco, charanes, sapodilla, pasallo, and zebrawood. The wild life is rich in species from the various represented zones: tropical forest, desert, and Andean. Highlighted species are Andean condors, little spotted cats, red deer, peccarys, gray deer, Guayaquil squirrels, and red crowned parrots. This park forms part of the Northeast Biosphere Reserve.

Province of Sechura

San Martin of Tours Church
Downtown Sechura
This colonial, late Baroque church was built in the eighteenth century. The 44 meter / 144 feet high towers, the carved wood pulpit, the upper altar made from tree trunks, and the balconies that were used by distinguished families of the area to attend mass discreetly are the highlights of this church.

Sechura Desert
55 km / 34 miles southwest of Piura (1 hour by car)
It is the largest desert in Peru. It is located in the southwestern part of the Region and covers more than 5000 km2 / 1931 miles2. In the adjacent sea, there are large deposits of phosphates and petroleum. The Province of Sechura is known for its bay and the Parachique fishing center.

Lake Ramon
40 km / 25 miles south of Piura (40 minutes by car)
This small lake is home to a variety of flora and fauna like the carob tree, sapodilla and vichayo, as well as certain native bird species.

San Pedro Mangroves (San Isidro Beach or Cove)
45 km / 28 miles southcove Piura (25 minutes by car)
It covers some 1,500 hectares of which 400 are full of mangroves. The terrain is flat in the mangrove forest, but the rest undulates because of the sand dunes. Nearby, the Sechura River runs parallel to the coast for the last five kilometers. The delta formed there has built up so much sand that it stops any direct access to the ocean. This detour has created, towards the north, a strip of ocean shore that varies in width between 200 and 350 meters / 656 and 1148 feet and forms the left side of the river. The most abundant plant life is the black mangrove, and as representatives of the animals, there are seventeen different bird families. To the south of San Pedro, there is the Chulliyachi Cove, a very popular destination in summer, located 8 km / 5 miles west of Sechura.

Punta Nunura or Shode Beach
75 km / 47 miles southwest of Sechura (55 minutes by 4×4 vehicle and 30 minutes by boat)
It is formed by wide bays and white granite stones that fall from sand dunes. It possesses an extraordinarily clean and blue ocean where dolphins, turtles, and sea birds live. It is a great place to fish or surf.

Illescas Archeological Complex
From Piura, drive 44 km / 27 miles to Sechura (45 miuntes by car) and another 64 km / 40 miles from there to the complex (55 minutes by car)
It is made up of a cemetery, burial caves, and smaller stone structures. According to experts, it is considered to the place where the Sechura Man originated through the Illescas culture.

Ñapique Lake
15 km / 9 miles east of Sechura to the north of the Bayovar depression (20 minutes by car)
It is a peace location with very rich, highly soluble phosphate deposits.